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Archibald’s Campaign

Photo Styling, PhotographyArt Direction
Archibald's goes well with... envelopes all the current collections and previous model into one campaign to bring out one of our many competitive advantages which is the functionality. We want to emphasize the idea of Archibald's being both casual and formal into our customers' mindset so that we can be a part of their lifestyle no matter the occasions. Moreover, we want to convey the message to our patron that formal can be comfortable, and casual are never out of style.

2018
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© 2018 Pantira Akarakajohnchai